Advanced Features: Introduction to page visited benchmark

Groundhogg provides the page visited benchmark included with the advanced feature plugin. This benchmark is executed when the user visits the specifics page and runs automation based on that.

Page Visited step uses the Groundhogg tracking cookie to identify the details of the contact. Users tracking cookies are set when the user enters an email address on your website or clicks on any link using the groundhogg emails.

Here in this funnel, you can see the page visited benchmark is used to start a funnel. This funnel is designed to send emails when the user visits the Booking Appointment page of the website. When users visit the Booking Calendar page this funnel applies the custom tag to the contact along with the custom note for the contact and sends the next step email to the contact.